A new sign by San Bernardino County to mark Route 66 in that part of California was announced in July.
Today, on the 85th birthday of the official certification of U.S. 66, the county unveiled the first such sign near Oro Grande, according to a report in the Desert Dispatch of nearby Barstow.
The location of the sign is near the Mojave River Bridge.
According to the newspaper:
More than 250 miles of the iconic highway runs the length of San Bernardino County from Needles through Upland. More signs will be placed at various intervals along the route, starting with heading north of Oro Grande onto Main Street in Barstow.
The sign program will then head east on Interstate 40, north on Nebo Street near Barstow, east on National Trails Highway and north on Goffs Road to its junction with Highway 95. […]
This alignment can be expanded to include additional portions of or the entire Route 66 at a later date. The remainder of the signs on this first leg will be installed by the end of December.
The sign program is being paid with discretionary funds held by the county. It’s the first such program for the county since 1983.
And, if San Bernardino County were smart, it would sell those signs to Route 66 travelers to recoup some of its costs.
UPDATE 11/12/2011: Someone videoed the unveiling of the sign near the bridge: